NY-based designer Matt Dorfman, who designed the AMAZING jacket for Jon Ronson’s The Psychopath Test, posted a summary of the process back in May.
3. Riverhead did not skimp on the production touches for this one. They sprung for a combination gritty matte finish (which covers the white paper portions of the jacket) and a shiny gloss for the yellow/magenta “crazy” half, thereby giving your sense of touch a noticeable edge if you find yourself blindly scanning your shelf for this book in a dark room (which I have done). This treatment was handled beautifully.
Take a look at eight alternate versions, including one of a panther side-eyeing you with a deer in its mouth, at his blog.